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Product Inception Workshop (5-hours)

Why attend

As a participant at this course you will understand how to create a very clear product concept to drive a successful business.

You will benefit from this workshop if:

  • You want to increase the efficiency of dialog with your customers
  • You have an idea and you want to monetize it as fast as possible
  • You have experience on creating products, but this time you want to start small and get the market feedback sooner than before

Who should attend

  • Startup founders, Startup teams
  • Product Owners, Product Managers, Managers, Business investors
  • Business analysts, Programmers, Testers, Designers
  • Technical Managers, Architects

You will learn

  • Defining target audience
  • Defining initial business requirements
  • Identifying business value
  • Define first version of the product
  • Other related topics based on the participants’ questions.

Topics covered

The workshop has plenty of hands-on work and exercises,, short presentations, Q&A and anti-patterns for all the course outline:

  • Principles of work
  • How to find the target audiences
  • Create personas
  • Define requirements
  • Estimate business value
  • Story mapping
  • Minimum viable product


Basic understanding of product creation.

Practical details

  • Included: welcome coffee and one coffee break
  • Training language: English/Romanian/French
  • Participants will receive a certificate of attendance

Need a customized workshop? Contact us and we’ll adapt the content as required.